Top Toy vs Pop Mart – Designer Toy Product Planning & Competencies

  • Public Equity
  • Consumer
  • Greater China


Former Commodity Manager at Miniso Group Holding Ltd


  • China’s designer toy market – development dynamics, consumption demand, market size, growth trends, plus competitive advantages and disadvantages comparison of blind box and other types of designer toys
  • Miniso’s (NYSE: MNSO) Top Toy vs Pop Mart (HKG: 9992) – designer toy ecosystem development, product strategy and planning, gross margin, team scale and background
  • Top Toy vs Pop Mart – supply chain system, factories’ production, procurement channels, supplier selection, plus planning of production and inventory
  • Top Toy vs Pop Mart – revenue performance, sales, development trends, plus impacts of the regional pandemic on sales and supply chain


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