IDFA Impacts on Digital & Social Media – Meta Platforms, Facebook & Instagram

  • Public Equity
  • TMT
  • North America


Former executive at Meta Platforms Inc


  • Impacts of Apple’s (NASDAQ: AAPL) IDFA (Identifier for Advertisers) on digital and social media businesses, most notably on Meta Platforms (NASDAQ: FB) and its key Facebook and Instagram services
  • How the industry, and Meta in particular, are adjusting to IDFA, and the potential for Google (NASDAQ: GOOGL) to do something similar
  • Longer-term implications for Meta, Facebook and Instagram, as well as other digital and social media businesses


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