Research
Forum Transcript

Cision – Business Update Amid Coronavirus – 24 November 2020

  • Multi Asset
  • TMT
  • North America
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Specialist

Former C-level executive at Cision Ltd

Agenda

  • Cision’s operating environment – demand trends for PR software and earned media
  • Competitive dynamics vs Meltwater, Kantar Media (LON: WPP), Intrado's Nasdaq and Google (NADSAQ: GOOGL)
  • Distribution segment outlook – displacement risk from social media
  • Cision Communications Cloud (C3) product growth outlook – pricing and go-to-market improvements
  • Outlook for 2021 and beyond – data privacy risks and downside scenarios

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