Research
FORUM TRANSCRIPT

US Tequila Market – Category Drivers, Growth Momentum Sustainability & Competitive Dynamics

  • Multi Asset
  • Consumer
  • North America
PREMIUM

Specialist

Executive at GT Spirits Inc (Ghost Tequila)

Agenda

  • Tequila consumer demand dynamics and sustainability of spirits category outperformance
  • Agave supply dynamics and pricing outlook
  • Innovation scope across serve occasions, formats and price points
  • Competitive landscape – potential market share winners and losers across brands and key producers

Questions

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