Upfield & the UK Spreads Market – H2 2022 Update – Inflationary Impacts & Consumer Behaviour

  • Credit
  • Consumer
  • Europe


Former senior manager at Upfield Europe BV


  • Update on the UK spreads market dynamics amid inflationary pressures
  • Butter vs margarine – pricing, health positioning and consumer perception
  • Longer-term category innovation potential and competitive dynamics with butter
  • Upfield’s UK growth and market share strategy, plus competitive positioning after spin-off from Unilever (LON: ULVR)


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