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  • 中国大陆及香港
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Agenda

  • 国内头部互联网主要玩家 2021 年 Q4 广告表现回顾和点评;
  • 线上广告大盘 2021 年下半年及 2022 年的投放趋势、核心行业在 2021 年 Q4 的投放情况、2022 年 Q1 的投放趋势、背后原因分析;
  • 互联网头部代理商 2022 年的投放额目标及趋势、 代理商政策动态 《互联网信息服务算法推荐管理规定》及其他相关政策对行业的影响解读;
  • 私域流量运营、视频号相关业务的发展情况。

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