Yunji IPO Analysis – 9 May 2019

  • Multi Asset
  • Consumer
  • Greater China


Former Department Head at Zhejiang Jishang Network Technology Co Ltd (Yunji Weidian)


  • Yunji vs Global Scanner vs Beidian and development trends in the social e-commerce market
  • Yunji’s business model, stock keeping units (SKU), members’ GMV contribution, customer base and repurchase rates
  • Co-operation model between merchants and platforms, merchants’ channel cost and preferences for different platforms
  • Compliance measures, impact on the business and regulation update


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