UK & European On-demand Grocery Delivery – Getir’s Acquisition of Gorillas

  • Public Equity
  • Consumer
  • Europe


Former executive at Getir Perakende Lojistik AS


  • UK and European q-commerce (quick commerce) competitive landscape evolution, focusing on consolidation activity and resulting strategic and profitability implications
  • Getir’s December 2022 acquisition of Gorillas – likely strategic rationale, resulting strategic implications, competitive dynamics and execution risks
  • Longer-term view on marketing spend trends, consolidation and path to profitability


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