HubSpot – Importance of New Hubs, Customer Orientation & Freemium Offerings to Continuing Growth

  • Public Equity
  • TMT
  • North America


Former senior executive at HubSpot Inc


  • HubSpot (NYSE: HUBS) and its solutions, focusing on new introductions such as Operations Hub and HubSpot Payments
  • Go-to-market strategy, noting a unique customer focus, freemium offerings and emphasis on customers with 2,000 or fewer employees
  • Competition vs suite providers Salesforce (NYSE: CRM) and Adobe (NASDAQ: ADBE), including win rate vs CRM
  • Corporate governance considerations considering notable management team changes over the past year or so
  • 1-3-year outlook, highlighting opportunities, risks and potential changes in focus


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